Good Ideas @ The Melting Pot

November 6, 2018

On Tuesday, 6 November 2018, we teamed up with Julie Ellam and Simon Turner from The Melting Pot, to deliver an engaging and interactive workshop out of our Bright Red Triangle Incubator in Room 1/53, at Edinburgh Napier University‘s Craiglockhart Campus.

BRT Incubator, 1/53, Craiglockhart

Julie and Simon set out to challenge the participants, and their ideas, which led to some very interesting discussions and incredibly creative prototypes.

In the first activity, students had to narrow down their idea and identify the problem it was attempting to solve. As Simon pointed out, in his experience, the main reason for start-ups failing at an early stage is that most founders have a solution, and then they set out searching for a problem to solve – rather than finding a problem first and then solving it. In this exercise, participants had one minute to pitch their ‘problem’ in pairs, going around the room.

The interesting models featured in the pictures above are actually a representation of one day in the life of each participant’s ideal customer. Mapping out the journey, setting up a scene, and telling a story was challenging but fun – some great ideas came out of this exercise.

If this has grabbed your interest, and you have an idea or concept you wish to test – sign up for the Good Ideas’ camp, where you will have the opportunity to brainstorm, adapt, build, and hopefully – make a big step to turning your idea into reality.

Bright Red Triangle