Jharna Adwani & Bombay Chai Co.

February 26, 2019

Recently, our team have been interviewing members of our BRT community – talking about the challenges and charms of being an entrepreneur.

Meet Jharna Adwani – Founder of Bombay Chai Co. and one of our fellow members here at Bright Red Triangle. Our Incubator Manager at Craiglockhart campus, Wendy Wu, had the pleasure of interviewing Jharna to learn more about her experiences of being an entrepreneur so we could share them with you – our community.

Jharna Adwani, Founder

What did you study?


Name of your business?

Bombay Chai Co.

What is the nature of your business?

Bombay Chai is an artisan of loose leaf tea. Our dedicated team works hard to source first and second flush of tea from India, hand blends them in small batches to ensure subtle characteristics of flavours in every sip.

Traditional recipes and secret blends are available from inside the Clock Café (at the Shore, Edinburgh).

Why did you choose this business idea?

There is no doubt that tea is national beverage of the UK. The love for newer blends of tea, especially for variety of loose leaf tea, the growing demand and the short supply justifies the opportunity.

How did you get the idea to start your business?

Feeling the absence of good tea available for myself when I first left my home country. That was enough to spot an idea. There was enough coffee available, but not good tea. I believe there are two types of people – #tealovers and #coffeelovers. All others are just #survivingwithcaffeine.

What are the biggest obstacles you have faced as an entrepreneur?

Making the right decision. Especially, when sailing alone isn’t easy. Biggest obstacle if I had to pick one – knowing everything as an entrepreneur. You are solely responsible for every little decision you make for your business. Every decision shapes your idea. Making these right decisions at each stage seem like an obstacle. Example, finding the right partners, channels, stakeholders.

What is your entrepreneurial motto?

Live for your business idea. Work hard towards it.

What has been the most exciting moment so far?

The feeling of achievement of seeing my idea come into action.
The most thrilling part was when it was time to put the first big investment into making the dream come to reality.

What one piece of advice would you give to an aspiring entrepreneur?

 NEVER GIVE UP (even when you feel like it)

What support have you received so far as an entrepreneur?

The support from my family, university coach, and friends have made it possible for me to be where I am today. My university coach (Wendy Wu) has been tremendous help in hearing my ideas out, my dilemmas, my fears, and she has motivated me through each step. Bright Red Triangle supported me in my baby steps. I could use the BRT address for free as my official address for communications, use desk space and facilities for free while I geared up for my own infrastructure. The incubation support plays an important role for a budding entrepreneur to network, collaborate, understand more, learn and be confident in next steps. The financial and moral support from family miles away is equally important. A small way to express the confidence in you from your family is far more important than anything else.

Bright Red Triangle